As new trends emerge in the mobile gaming industry, audience demands may evolve. To keep players engaged, it’s crucial to promptly update strategies, test new hypotheses, and address current needs. Game developers are rapidly responding to shifting trends, gaining deeper insights into user preferences, and formulating effective strategies to navigate the ever-changing market environment to retain audiences. Top Games, Inc., a global independent game developer, is no exception. Known for its high-revenue and high-download mobile game Evony: The King’s Return, the company has leveraged the success of this game and expanded into various other mobile game genres, catering to diverse player preferences.
Evony Team Introduces Fresh Game Mechanics
Looking ahead to 2025, we reflect on 2024, when the Evony team focused on enhancing gameplay by introducing new mechanics and regular updates, all available in the Event Hub. Among these were the Ideal island decorations for casual play, the family group system, the Hall of Champions event offering a chance to obtain castle decorations with special skills, and the Eighth Anniversary Celebration events, which also introduced the new Epic Historic General, Narcissus. These updates not only kept the game dynamic but also gave players more ways to engage with the game, ensuring both new and returning users remained captivated.
Players Grow Through Learning – The Addictive Sense of Achievement
Evony: The King’s Return is a deeply addictive game, largely due to its intricate strategy and depth. Compared to other similar games, many players report that Evony requires constant learning, calculation, and planning to level up. As players immerse themselves in the game, they gain knowledge of historical figures and large-scale battlefield strategies, which accelerates global cultural integration among its player base. The game’s alliance system connects players from various cultural backgrounds, fostering friendships and greater understanding of one another’s customs. This reinforces Top Games Inc.’s core values of inclusivity and diversity.
CEO & VP – Continued to Retaining Audiences in 2025
Founded in 2015, Top Games, Inc. was co-founded by David Guo, aka Yaoqi Guo, a seasoned online application development engineer with a deep passion for software development that began in college. David’s leadership has attracted a talented team of professionals who share his vision for high-quality game development, aligning their goals with the company’s overarching values. With a focus on user-first game development, data science-driven decision-making, and fast iteration, Top Games aims to deliver high-quality gaming experiences while continually refining their strategies based on player feedback.
David Guo has consistently expressed that Top Games’ primary goal is to provide the best gaming experiences to players worldwide. This vision drives the development of core projects that have the potential to impact the gaming community. His leadership has fostered a culture of efficiency in game development, where rapid iteration and problem-solving are key.
“We are truly grateful to the players who have always liked and supported our games. As a gaming company, we prioritize user experience and satisfaction above all else. To achieve success in each role, I strongly believe every TGI employee should respond quickly and implement even faster. There’s no specific method for achieving success right away,” David Guo said.
Benjamin Gifford, Vice President at Top Games, plays a crucial role in supporting David in shaping the company’s organizational culture and ensuring compliance. He is also instrumental in safeguarding the intellectual property of the company’s titles and providing valuable guidance in marketing strategies.
“Our projects focus on creating immersive experiences using cutting-edge technologies to set new industry standards and captivate a global audience. We prioritize regular updates with new challenges, storylines, and features to keep the game fresh and engaging. Engaging with the community is key,” Benjamin Gifford said.
In 2025, the mobile gaming market remains highly competitive, but Top Games continues to excel, maintaining high revenue from Evony and achieving remarkable player retention. The company’s dedication to creating high-quality experiences ensures that games like Evony remain classics, with lasting success. Moreover, Top Games continues to expand its portfolio, developing diverse casual games like the aquarium-themed match-3 game Aquarium Crush, which boasts a rating of over 4.6 on the app store. Players can collect rare fish and decorations to enhance their aquariums, offering a fun, engaging experience that attracts a wide audience.
In conclusion, Top Games Inc.’s leadership under David and Benjamin will continue to ensure that the company’s strategies for retaining audiences are effective, maintaining high player satisfaction, and securing the long-term success of its games in a competitive market.
